https://designedbyjasonwong.com Designed by Jason Wong Mon, 07 Jul 2025 13:07:32 +0000 https://designedbyjasonwong.com en https://designedbyjasonwong.com/Better-Homes-Gardens Thu, 03 Jul 2025 17:42:00 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Better-Homes-Gardens Designed by Jason Wong Better Homes &amp; Gardens A brand overhaul for the centennial celebration of BHG with redrawn logo and monogram. The redesigned magazine cover layout allows for maximum space to showcase the issue’s feature photography while being easily identifiable on shelf. A bold and modern rebrand spanning print, digital spaces, product applications and packaging. A collaboration with Erik Marinovich <img width="2000" height="1566" width_o="2000" height_o="1566" data-src="https://freight.cargo.site/t/original/i/a623a187682d9dc5ece66599f56c20f904b3059f170d509cd1e9d5b493431465/BHG_mag.png" data-mid="235588989" border="0" src="https://freight.cargo.site/w/1000/i/a623a187682d9dc5ece66599f56c20f904b3059f170d509cd1e9d5b493431465/BHG_mag.png" /><img width="1629" height="1026" width_o="1629" height_o="1026" data-src="https://freight.cargo.site/t/original/i/58fc9c757cf853618e296e85ed0120d8fb4447d779e8473ecaf043cc4ca39284/BHG_signs_collect.jpg" data-mid="235366033" border="0" src="https://freight.cargo.site/w/1000/i/58fc9c757cf853618e296e85ed0120d8fb4447d779e8473ecaf043cc4ca39284/BHG_signs_collect.jpg" /><img width="2000" height="1202" width_o="2000" height_o="1202" data-src="https://freight.cargo.site/t/original/i/cdfaa3691f2a043ec0d41235a5a8ba439f42aa7446d5567dc1a836442ac68386/BHG_social.png" data-mid="235593130" border="0" src="https://freight.cargo.site/w/1000/i/cdfaa3691f2a043ec0d41235a5a8ba439f42aa7446d5567dc1a836442ac68386/BHG_social.png" /><img width="2000" height="1031" width_o="2000" height_o="1031" data-src="https://freight.cargo.site/t/original/i/eb8638cfd2aa108b95367ce95017f001ee716a0cb382500755a21dd8a799de34/BHG_product.png" data-mid="235588993" border="0" src="https://freight.cargo.site/w/1000/i/eb8638cfd2aa108b95367ce95017f001ee716a0cb382500755a21dd8a799de34/BHG_product.png" /> https://designedbyjasonwong.com/Greyfriars-Vineyard Wed, 07 Feb 2018 16:07:22 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Greyfriars-Vineyard Designed by Jason Wong Greyfriars Vineyard Brand identity and package design for&nbsp;Greyfriars Vineyard, a winery located in Surrey, England. The logotype features a ‘R’ with an extended leg&nbsp;that cradles the ‘e’ which resembles a grape. The illustrative monogram needed to be flexible for varying levels of print quality from foil-stamping to burning onto wooden barrels. <img width="1226" height="1026" width_o="1226" height_o="1026" data-src="https://freight.cargo.site/t/original/i/33444a1976caf56f957a6c44bd36ed0ef7fd9b10d36b6243f53d033c1587106c/Greyfriars_logo-2.jpg" data-mid="235410228" border="0" data-scale="87" src="https://freight.cargo.site/w/1000/i/33444a1976caf56f957a6c44bd36ed0ef7fd9b10d36b6243f53d033c1587106c/Greyfriars_logo-2.jpg" /> <img width="2224" height="5056" width_o="2224" height_o="5056" data-src="https://freight.cargo.site/t/original/i/12783322f30e1092b92e53705bb5499d6bf2fecda3d8bd9b4ceab2a45620a294/Greyfriars_CuveeRoyale_bottle.jpg" data-mid="235410230" border="0" data-scale="97" src="https://freight.cargo.site/w/1000/i/12783322f30e1092b92e53705bb5499d6bf2fecda3d8bd9b4ceab2a45620a294/Greyfriars_CuveeRoyale_bottle.jpg" /> <img width="2880" height="2088" width_o="2880" height_o="2088" data-src="https://freight.cargo.site/t/original/i/5fb000a12464da7594f3d99e85ce181e7e9aa6f1cc82e668b1371138989f46df/GFV_2018_Lineup.jpg" data-mid="235411079" border="0" src="https://freight.cargo.site/w/1000/i/5fb000a12464da7594f3d99e85ce181e7e9aa6f1cc82e668b1371138989f46df/GFV_2018_Lineup.jpg" /><img width="2000" height="1193" width_o="2000" height_o="1193" data-src="https://freight.cargo.site/t/original/i/3be89e213e42ba81646ad403fb98ae7faea207b805ddf4288f37a7987657a3c1/Greyfriars_lineup.jpg" data-mid="10826474" border="0" src="https://freight.cargo.site/w/1000/i/3be89e213e42ba81646ad403fb98ae7faea207b805ddf4288f37a7987657a3c1/Greyfriars_lineup.jpg" /><img width="1920" height="1067" width_o="1920" height_o="1067" data-src="https://freight.cargo.site/t/original/i/0f21b3055d05b2579bbb816ed526886c4e0d1d76d2618d54e428dc648be3d24e/Baffleboard_Process_Mural_screen.jpg" data-mid="235403014" border="0" src="https://freight.cargo.site/w/1000/i/0f21b3055d05b2579bbb816ed526886c4e0d1d76d2618d54e428dc648be3d24e/Baffleboard_Process_Mural_screen.jpg" /> <img width="1000" height="997" width_o="1000" height_o="997" data-src="https://freight.cargo.site/t/original/i/dc2c48aa2e98fb93c3c548517cf3c0a7e82185aff817722b20ca7afc9c5c8ef9/Greyfriars_Barrels.jpg" data-mid="10952980" border="0" src="https://freight.cargo.site/w/1000/i/dc2c48aa2e98fb93c3c548517cf3c0a7e82185aff817722b20ca7afc9c5c8ef9/Greyfriars_Barrels.jpg" /> <img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/3057da6642e7f637d4e9f25862dce6baa64bc1a20f4cf374df39f0c5ad28bab7/Greyfriars_Corks.jpg" data-mid="10952924" border="0" src="https://freight.cargo.site/w/1000/i/3057da6642e7f637d4e9f25862dce6baa64bc1a20f4cf374df39f0c5ad28bab7/Greyfriars_Corks.jpg" /> <img width="2000" height="3032" width_o="2000" height_o="3032" data-src="https://freight.cargo.site/t/original/i/5cf58c3d4648318771e7fb3feca1eddd8f73296bcbab338a7d188b06d3b1c58f/Greyfriars_Still_bottles.jpg" data-mid="10901334" border="0" data-scale="83" src="https://freight.cargo.site/w/1000/i/5cf58c3d4648318771e7fb3feca1eddd8f73296bcbab338a7d188b06d3b1c58f/Greyfriars_Still_bottles.jpg" /> <img width="1287" height="1440" width_o="1287" height_o="1440" data-src="https://freight.cargo.site/t/original/i/81c2db52cc83cf7fc51645e292b290df5eaab77a4fcf8672d0e023b9fc3e78d6/GFV_Honey.jpg" data-mid="235410630" border="0" data-scale="78" src="https://freight.cargo.site/w/1000/i/81c2db52cc83cf7fc51645e292b290df5eaab77a4fcf8672d0e023b9fc3e78d6/GFV_Honey.jpg" /> <img width="768" height="1080" width_o="768" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9c4c9fb30a91ebf41f94bdd26bda0109c4f452d4bdf0fe89f4b6bfb6d5e03077/PG_2_b.jpg" data-mid="235403013" border="0" data-scale="89" src="https://freight.cargo.site/w/768/i/9c4c9fb30a91ebf41f94bdd26bda0109c4f452d4bdf0fe89f4b6bfb6d5e03077/PG_2_b.jpg" /> <img width="797" height="2113" width_o="797" height_o="2113" data-src="https://freight.cargo.site/t/original/i/4ebc76dd437e3aa635cee9f07b69bda0411754f0df38ad897d65f1bcec2aceb6/Pembroke_1624.jpg" data-mid="235403012" border="0" data-scale="63" src="https://freight.cargo.site/w/797/i/4ebc76dd437e3aa635cee9f07b69bda0411754f0df38ad897d65f1bcec2aceb6/Pembroke_1624.jpg" /> <img width="646" height="640" width_o="646" height_o="640" data-src="https://freight.cargo.site/t/original/i/31403b338235322ef804e22b29f15dc70ef6b81e173d1602f91c1e884acb40b4/SB_detail.jpg" data-mid="235403507" border="0" data-scale="100" src="https://freight.cargo.site/w/646/i/31403b338235322ef804e22b29f15dc70ef6b81e173d1602f91c1e884acb40b4/SB_detail.jpg" /> https://designedbyjasonwong.com/Visa-Global-Urban-Mobility Mon, 07 Jul 2025 13:07:32 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Visa-Global-Urban-Mobility Designed by Jason Wong Visa Global Urban Mobility A global visual identiy system and campaign to introduce contactless payment for public transportation. The solution for this international campaign was to visualize the experience through pictographs. A new suite of icons were developed for consistency across all touchpoints.&nbsp; Designed at BBDO with Azusa Kobayashi and Tom Godici <img width="1433" height="1008" width_o="1433" height_o="1008" data-src="https://freight.cargo.site/t/original/i/600668b02c176787e3d9466aa8004785b7fa14f7e712a63a2f439663619034bd/VisaGUM_01.jpg" data-mid="235492888" border="0" src="https://freight.cargo.site/w/1000/i/600668b02c176787e3d9466aa8004785b7fa14f7e712a63a2f439663619034bd/VisaGUM_01.jpg" /><img width="2864" height="1222" width_o="2864" height_o="1222" data-src="https://freight.cargo.site/t/original/i/ecb06243cbe23b646e57f9135faaae5ec6b1e63f77780f528e550c9a7aac786f/VisaGUM_OOH_trio.png" data-mid="235487887" border="0" src="https://freight.cargo.site/w/1000/i/ecb06243cbe23b646e57f9135faaae5ec6b1e63f77780f528e550c9a7aac786f/VisaGUM_OOH_trio.png" /><img width="2452" height="1220" width_o="2452" height_o="1220" data-src="https://freight.cargo.site/t/original/i/0c8a8f628095d8c2b833840af130418d3d574ffb0f2b2b0201317db6f29cf459/VisaGUM_DOOH.png" data-mid="235487892" border="0" src="https://freight.cargo.site/w/1000/i/0c8a8f628095d8c2b833840af130418d3d574ffb0f2b2b0201317db6f29cf459/VisaGUM_DOOH.png" /><img width="2284" height="1427" width_o="2284" height_o="1427" data-src="https://freight.cargo.site/t/original/i/0940e38a0aa0b29e2c0b3feaf83474c678f8db609b473e1c4154a2d9b74bc55c/VisaGUM_print.png" data-mid="235487894" border="0" src="https://freight.cargo.site/w/1000/i/0940e38a0aa0b29e2c0b3feaf83474c678f8db609b473e1c4154a2d9b74bc55c/VisaGUM_print.png" /><img width="2482" height="1218" width_o="2482" height_o="1218" data-src="https://freight.cargo.site/t/original/i/b7a3e4147f849fa352312f000bfaed44168008d50f598179acdadd3753232c56/VisaGUM_OOH.png" data-mid="235487891" border="0" src="https://freight.cargo.site/w/1000/i/b7a3e4147f849fa352312f000bfaed44168008d50f598179acdadd3753232c56/VisaGUM_OOH.png" /><img width="2742" height="1120" width_o="2742" height_o="1120" data-src="https://freight.cargo.site/t/original/i/d56a7ec8384a8e0d65e531dd97ab5dd9d9977228b4e93eeb0144426302fee53a/VisaGUM_train.png" data-mid="235487893" border="0" src="https://freight.cargo.site/w/1000/i/d56a7ec8384a8e0d65e531dd97ab5dd9d9977228b4e93eeb0144426302fee53a/VisaGUM_train.png" /><img width="1512" height="576" width_o="1512" height_o="576" data-src="https://freight.cargo.site/t/original/i/48058c79b371154d1a39a0e263c4d5813d1d1594ccccfbbc4a64601be4adfcdc/VisaGUM_pictographs.jpg" data-mid="235491724" border="0" src="https://freight.cargo.site/w/1000/i/48058c79b371154d1a39a0e263c4d5813d1d1594ccccfbbc4a64601be4adfcdc/VisaGUM_pictographs.jpg" /> https://designedbyjasonwong.com/Carrabba-s-Italian-Grill Thu, 15 Mar 2018 20:56:19 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Carrabba-s-Italian-Grill Designed by Jason Wong Carrabba's Italian Grill Design and creative lead for the brand redesign of Carrabba’s Italian Grill. Concept and design across all touchpoints including the development of the ‘Italian Market’, an in-store expansion within Publix supermarkets.Designed at Futurebrand. Creative Direction: Jeremy Dawkins <img width="2000" height="628" width_o="2000" height_o="628" data-src="https://freight.cargo.site/t/original/i/b24536cbef4cf76967093631e8e994983d58f1b15d979e4cd8c5cca79369aadb/Carrabbas_01b.jpg" data-mid="235438005" border="0" src="https://freight.cargo.site/w/1000/i/b24536cbef4cf76967093631e8e994983d58f1b15d979e4cd8c5cca79369aadb/Carrabbas_01b.jpg" /><img width="2000" height="680" width_o="2000" height_o="680" data-src="https://freight.cargo.site/t/original/i/3dd43485eb0c5e4f7589eb278141b9bb49927547677182d79d28ff031f3f40c7/Carrabbas_02.jpg" data-mid="13016858" border="0" src="https://freight.cargo.site/w/1000/i/3dd43485eb0c5e4f7589eb278141b9bb49927547677182d79d28ff031f3f40c7/Carrabbas_02.jpg" /><img width="2000" height="1342" width_o="2000" height_o="1342" data-src="https://freight.cargo.site/t/original/i/28ffa34a85fd865b3ab1efeeaf587ae40870f78ab0d3754583515bc986d5e9a1/Carrabbas_03.jpg" data-mid="13016857" border="0" src="https://freight.cargo.site/w/1000/i/28ffa34a85fd865b3ab1efeeaf587ae40870f78ab0d3754583515bc986d5e9a1/Carrabbas_03.jpg" /><img width="2000" height="488" width_o="2000" height_o="488" data-src="https://freight.cargo.site/t/original/i/68b0077902093014e665cb5ef615274a0ade4f3fcc18ef5e9780dbdb1af0fe1a/Carrabbas_05.jpg" data-mid="13017905" border="0" src="https://freight.cargo.site/w/1000/i/68b0077902093014e665cb5ef615274a0ade4f3fcc18ef5e9780dbdb1af0fe1a/Carrabbas_05.jpg" /><img width="2000" height="716" width_o="2000" height_o="716" data-src="https://freight.cargo.site/t/original/i/c52e10bcc6276b18440dc2499a2697c9ee7ecd40597916d17fe3e1b7ffdf3d60/Carrabbas_04.jpg" data-mid="13016856" border="0" src="https://freight.cargo.site/w/1000/i/c52e10bcc6276b18440dc2499a2697c9ee7ecd40597916d17fe3e1b7ffdf3d60/Carrabbas_04.jpg" /> https://designedbyjasonwong.com/Crown-Royal-Cask-No-16 Sat, 10 Feb 2018 21:40:18 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Crown-Royal-Cask-No-16 Designed by Jason Wong Crown Royal: Cask No. 16 Concept development, creative direction, structure and package design for a premium whisky addition&nbsp;to the Crown Royal family. The black elliptical box structure combined with a decanter bottle gives an overall premium feel. The inside of the back label is printed with a woodgrain pattern to further emphasize the special cognac cask finish. Designed at Futurebrand <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/9626cb834271ca9775467c87704d25380dd85b79ea306eae4b101e2a2d1091a9/CrownRoyal_Cask16_Box.jpg" data-mid="11029074" border="0" src="https://freight.cargo.site/w/1000/i/9626cb834271ca9775467c87704d25380dd85b79ea306eae4b101e2a2d1091a9/CrownRoyal_Cask16_Box.jpg" /><img width="2000" height="2059" width_o="2000" height_o="2059" data-src="https://freight.cargo.site/t/original/i/f9002e71ed4e98efde287cb75c1379e62535a34c2b72787cc3afafbb9b107580/CrownRoyal_Cask16_Flat_Render.jpg" data-mid="11029060" border="0" src="https://freight.cargo.site/w/1000/i/f9002e71ed4e98efde287cb75c1379e62535a34c2b72787cc3afafbb9b107580/CrownRoyal_Cask16_Flat_Render.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/332ce92df3740592889d85fe7131ec17c694a5c9ad60dca74bc55e5eb9279af2/CrownRoyal_Cask16_Bottle.jpg" data-mid="11053184" border="0" src="https://freight.cargo.site/w/1000/i/332ce92df3740592889d85fe7131ec17c694a5c9ad60dca74bc55e5eb9279af2/CrownRoyal_Cask16_Bottle.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/7a1e1d2cde8cd2d2666b0a121da8ab3e8565f3186e52b82d08c9b5c0d8e9fa8e/CrownRoyal_Cask16_Top.jpg" data-mid="11029061" border="0" src="https://freight.cargo.site/w/1000/i/7a1e1d2cde8cd2d2666b0a121da8ab3e8565f3186e52b82d08c9b5c0d8e9fa8e/CrownRoyal_Cask16_Top.jpg" /> https://designedbyjasonwong.com/Pepsi-Undercover-Cups Fri, 04 Jul 2025 16:28:28 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Pepsi-Undercover-Cups Designed by Jason Wong Pepsi Undercover Cups Part of the Food Deserves Pepsi platform, Undercover Cups reimagines fast-food chains who don’t partner with Pepsi through the lens of Pepsi... ;-) Designed at BBDO <img width="1850" height="1042" width_o="1850" height_o="1042" data-src="https://freight.cargo.site/t/original/i/c42a58c9a97735b4cd449c6351b30fe574aeee21cd460d84309d4f1d6deb1816/PepsiCo_Undercover_Cup.png" data-mid="235406077" border="0" src="https://freight.cargo.site/w/1000/i/c42a58c9a97735b4cd449c6351b30fe574aeee21cd460d84309d4f1d6deb1816/PepsiCo_Undercover_Cup.png" /> <img width="726" height="1000" width_o="726" height_o="1000" data-src="https://freight.cargo.site/t/original/i/edc5d74dabe4365aa77b82ee9ebad150281a2899b2354bdf5e44236144280fd3/PepsiUndercover_Wendycup.jpg" data-mid="235406596" border="0" data-scale="83" src="https://freight.cargo.site/w/726/i/edc5d74dabe4365aa77b82ee9ebad150281a2899b2354bdf5e44236144280fd3/PepsiUndercover_Wendycup.jpg" /> <img width="818" height="1000" width_o="818" height_o="1000" data-src="https://freight.cargo.site/t/original/i/b7e46a084aece7ca4e3b8c0241badaa2676e601e98776f68862a1bcfb987cbe0/PepsiUndercover_logos.jpg" data-mid="235406597" border="0" data-scale="92" src="https://freight.cargo.site/w/818/i/b7e46a084aece7ca4e3b8c0241badaa2676e601e98776f68862a1bcfb987cbe0/PepsiUndercover_logos.jpg" /> https://designedbyjasonwong.com/Be-Love Thu, 03 Jul 2025 22:59:32 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Be-Love Designed by Jason Wong BE LOVE / The King Center ”Justice at its best is love correcting everything that stands against love.” - Dr. Martin Luther King, Jr. Visual identity for BE LOVE, a movement that encourages acts of courage to achieve justice.Designed at BBDO <img width="1420" height="946" width_o="1420" height_o="946" data-src="https://freight.cargo.site/t/original/i/bf2bc37baa5d3e1bf33575f0d62aaa484cc7f4016bb05645f2a5316d57b21092/BeLove_OOH.jpg" data-mid="235371386" border="0" src="https://freight.cargo.site/w/1000/i/bf2bc37baa5d3e1bf33575f0d62aaa484cc7f4016bb05645f2a5316d57b21092/BeLove_OOH.jpg" /> <img width="1307" height="678" width_o="1307" height_o="678" data-src="https://freight.cargo.site/t/original/i/a1365e773aa434dd4bf3183e79c58f181159fdf11f8da1e3377d3f77280775cc/BeLove_logo.jpg" data-mid="235371385" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/a1365e773aa434dd4bf3183e79c58f181159fdf11f8da1e3377d3f77280775cc/BeLove_logo.jpg" /> <img width="1261" height="360" width_o="1261" height_o="360" data-src="https://freight.cargo.site/t/original/i/e254a2fdc28afc60e9d3b9210182ccdb36825ab15e13d09c9e35841d21944020/BeLove_Fill_In.jpg" data-mid="235371384" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/e254a2fdc28afc60e9d3b9210182ccdb36825ab15e13d09c9e35841d21944020/BeLove_Fill_In.jpg" /> https://designedbyjasonwong.com/Long-LIV-Golf Fri, 04 Jul 2025 12:54:30 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Long-LIV-Golf Designed by Jason Wong Long LIV Golf With a single word and a whole lot of passion, the brand campaign celebrates the future of golf as the league launches the 2025 season. Applied to all campaign materials and on-site event signage, the logo captures the excitement and immediacy through my handwriting with a not-so-subtle ‘G’ visualizing the swing.&nbsp; Designed at BBDO <img width="2874" height="1612" width_o="2874" height_o="1612" data-src="https://freight.cargo.site/t/original/i/a6dbfa1984e4c75e8d7c38cc7b71f3acb90dcaa1153c04b34446bb6e0d879668/Screen-Shot-2025-06-30-at-1.18.38-PM.png" data-mid="235398212" border="0" src="https://freight.cargo.site/w/1000/i/a6dbfa1984e4c75e8d7c38cc7b71f3acb90dcaa1153c04b34446bb6e0d879668/Screen-Shot-2025-06-30-at-1.18.38-PM.png" /><img width="1754" height="1650" width_o="1754" height_o="1650" data-src="https://freight.cargo.site/t/original/i/38a587d7e0dcc1c5625a26b336719e040a3ba6f5d0464c0dd9ef5addb7c1408c/Screenshot-2025-02-06-at-3.50.34PM.png" data-mid="235398111" border="0" src="https://freight.cargo.site/w/1000/i/38a587d7e0dcc1c5625a26b336719e040a3ba6f5d0464c0dd9ef5addb7c1408c/Screenshot-2025-02-06-at-3.50.34PM.png" /> <img width="800" height="533" width_o="800" height_o="533" data-src="https://freight.cargo.site/t/original/i/0017a5d45aa2f2459c127d7ac231d1d9c6b282ade9767647322bfa991fd8d137/IMG_2463.jpeg" data-mid="235398153" border="0" src="https://freight.cargo.site/w/800/i/0017a5d45aa2f2459c127d7ac231d1d9c6b282ade9767647322bfa991fd8d137/IMG_2463.jpeg" /> <img width="800" height="533" width_o="800" height_o="533" data-src="https://freight.cargo.site/t/original/i/7d87b7d56ad0954d55ae3495e2c2e8bdf743cc322dc6414b94db75fd7131ddda/IMG_2466.jpeg" data-mid="235398152" border="0" src="https://freight.cargo.site/w/800/i/7d87b7d56ad0954d55ae3495e2c2e8bdf743cc322dc6414b94db75fd7131ddda/IMG_2466.jpeg" /> <img width="800" height="534" width_o="800" height_o="534" data-src="https://freight.cargo.site/t/original/i/552580ac608422b85798fddb681905f1b38af01957d1dd30195cc228489a7b42/IMG_2464.jpeg" data-mid="235398151" border="0" src="https://freight.cargo.site/w/800/i/552580ac608422b85798fddb681905f1b38af01957d1dd30195cc228489a7b42/IMG_2464.jpeg" /> <img width="2874" height="1613" width_o="2874" height_o="1613" data-src="https://freight.cargo.site/t/original/i/2d0640bb0e57e64c5a84787718678b1b702378dfcbd20a5613e2cc9305c6ff95/Screen-Shot-2025-06-30-at-1.20.19-PM.png" data-mid="235398211" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/2d0640bb0e57e64c5a84787718678b1b702378dfcbd20a5613e2cc9305c6ff95/Screen-Shot-2025-06-30-at-1.20.19-PM.png" /> <img width="800" height="533" width_o="800" height_o="533" data-src="https://freight.cargo.site/t/original/i/5c40b85f6f07f099c8ce5ecdf8b5b30483f49caf18708f7d262798354b0fe385/IMG_2460.jpeg" data-mid="235398150" border="0" data-scale="100" src="https://freight.cargo.site/w/800/i/5c40b85f6f07f099c8ce5ecdf8b5b30483f49caf18708f7d262798354b0fe385/IMG_2460.jpeg" /> https://designedbyjasonwong.com/The-Kingdom-Animalia Tue, 06 Feb 2018 19:03:05 +0000 Designed by Jason Wong https://designedbyjasonwong.com/The-Kingdom-Animalia Designed by Jason Wong The Kingdom Animalia from enormouschampion Concept, art direction, and package design for a collection of wooden animal silhouettes. Made available in 2 versions, a decorative dark stained version with brightly colored painted edges and a beeswax covered natural option that could be used as a cutting board, the packaging drew inspiration from educational flash cards with schematics and&nbsp;a few facts about the real life animal incorporated into the design. <img width="2000" height="1502" width_o="2000" height_o="1502" data-src="https://freight.cargo.site/t/original/i/060de36f16c7ff0556bb4739710f006c8bcc97a856214dfae45e69731299ac5c/ec_animalia_boxtops.jpg" data-mid="10767587" border="0" src="https://freight.cargo.site/w/1000/i/060de36f16c7ff0556bb4739710f006c8bcc97a856214dfae45e69731299ac5c/ec_animalia_boxtops.jpg" /><img width="2000" height="1158" width_o="2000" height_o="1158" data-src="https://freight.cargo.site/t/original/i/e26b5347331a4f906f40f4aaa75159d1778417bb22b67690713b3f6c1d768c05/ec_animalia_collection_01.jpg" data-mid="10822226" border="0" src="https://freight.cargo.site/w/1000/i/e26b5347331a4f906f40f4aaa75159d1778417bb22b67690713b3f6c1d768c05/ec_animalia_collection_01.jpg" /> <img width="1000" height="663" width_o="1000" height_o="663" data-src="https://freight.cargo.site/t/original/i/4d54fff6236e8dca620620f165115ae14501272f5863ad732beceaf932be5a7c/Animalia_Natural_detail.jpg" data-mid="10921165" border="0" src="https://freight.cargo.site/w/1000/i/4d54fff6236e8dca620620f165115ae14501272f5863ad732beceaf932be5a7c/Animalia_Natural_detail.jpg" /> <img width="1000" height="663" width_o="1000" height_o="663" data-src="https://freight.cargo.site/t/original/i/97bcf6738848750277ce2165fbfd65d1dd2076c56d7b51beb1ff2e99fe8be719/Animalia_Logo_detail.jpg" data-mid="10921166" border="0" src="https://freight.cargo.site/w/1000/i/97bcf6738848750277ce2165fbfd65d1dd2076c56d7b51beb1ff2e99fe8be719/Animalia_Logo_detail.jpg" /> <img width="2000" height="966" width_o="2000" height_o="966" data-src="https://freight.cargo.site/t/original/i/3d463a08581a18a06b3ddeb314157bf90cb6cdc3aca397d39f12aff9a2227572/ec_animalia_collection_02.jpg" data-mid="10822233" border="0" src="https://freight.cargo.site/w/1000/i/3d463a08581a18a06b3ddeb314157bf90cb6cdc3aca397d39f12aff9a2227572/ec_animalia_collection_02.jpg" /><img width="2000" height="691" width_o="2000" height_o="691" data-src="https://freight.cargo.site/t/original/i/a8eff21d512de672b74b5d28b44bf0716b5ff355b41b77031dc3d00377238f7f/Animalia_mini_2K.jpg" data-mid="11073152" border="0" src="https://freight.cargo.site/w/1000/i/a8eff21d512de672b74b5d28b44bf0716b5ff355b41b77031dc3d00377238f7f/Animalia_mini_2K.jpg" /> Animalia for the Gap In 2012, we collaborated with the Gap to create large scale versions of the Animalia for their holiday window and store displays around the globe. <img width="2000" height="713" width_o="2000" height_o="713" data-src="https://freight.cargo.site/t/original/i/e1f3ef8997ab608414d100b3a9384ba6b818ef7ca432f03146c93b9d700e6644/Animalia_GAP_combo.jpg" data-mid="11018182" border="0" src="https://freight.cargo.site/w/1000/i/e1f3ef8997ab608414d100b3a9384ba6b818ef7ca432f03146c93b9d700e6644/Animalia_GAP_combo.jpg" /> Special Requests Also in 2012, Martha Stewart’s granddaughter Jude had a first birthday party like no other.&nbsp;An all white edition was created for the animal themed party to fit perfectly with the location’s decor. <img width="2000" height="1000" width_o="2000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/1a90b47395d6325312fe85f93ffae6ad7a4385cc29d039a13953a344eda08dc0/Animalia_Martha_combo.jpg" data-mid="11018183" border="0" src="https://freight.cargo.site/w/1000/i/1a90b47395d6325312fe85f93ffae6ad7a4385cc29d039a13953a344eda08dc0/Animalia_Martha_combo.jpg" /> https://designedbyjasonwong.com/Friends-of-Type-1 Wed, 07 Feb 2018 16:48:09 +0000 Designed by Jason Wong https://designedbyjasonwong.com/Friends-of-Type-1 Designed by Jason Wong Friends of Type Friends of Type is a website started by myself along with three good friends that primarily features lettering and typographic designs. The four of us having worked together at various institutions and in various roles, we recognized in one another a shared interest in quality design, well crafted type and lettering. The site serves as an online sketchbook for experimental musings, visual dialogue, and a place to keep the spirit of us collaborating alive. All my posts can be viewed here. <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/bd78e4e1e567c3c784eedcfab5c9b477ca4b0b72a327722bbb2477575f6c60df/SomeThingBeautiful.jpg" data-mid="10853779" border="0" src="https://freight.cargo.site/w/1000/i/bd78e4e1e567c3c784eedcfab5c9b477ca4b0b72a327722bbb2477575f6c60df/SomeThingBeautiful.jpg" /> <img width="1250" height="1250" width_o="1250" height_o="1250" data-src="https://freight.cargo.site/t/original/i/b9b93ffb587b8c5a6eae59b31c262e72265e550930a8e81b230a34ef44835e06/ChillAndChill-1250x1250.png" data-mid="10853781" border="0" src="https://freight.cargo.site/w/1000/i/b9b93ffb587b8c5a6eae59b31c262e72265e550930a8e81b230a34ef44835e06/ChillAndChill-1250x1250.png" /> <img width="2000" height="741" width_o="2000" height_o="741" data-src="https://freight.cargo.site/t/original/i/546797baadd465c00dc74e5005e5e859d497930a81b8af0c0310d222d28245ff/LOVESPECTRUM_2K.jpg" data-mid="10884860" border="0" src="https://freight.cargo.site/w/1000/i/546797baadd465c00dc74e5005e5e859d497930a81b8af0c0310d222d28245ff/LOVESPECTRUM_2K.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/0983aaeeeef56e26cdf6f9fe79e6e6c7daf6c04a25a638aa67d04ec192a34796/octoberrrr.jpg" data-mid="10853780" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/0983aaeeeef56e26cdf6f9fe79e6e6c7daf6c04a25a638aa67d04ec192a34796/octoberrrr.jpg" /> <img width="1250" height="1250" width_o="1250" height_o="1250" data-src="https://freight.cargo.site/t/original/i/64ea5b141d8d505afad552bb4c5a10d1ce170beed1f55746a6ec8f4a3e38bdd7/BOWIE_2000-1250x1250.jpg" data-mid="10854218" border="0" src="https://freight.cargo.site/w/1000/i/64ea5b141d8d505afad552bb4c5a10d1ce170beed1f55746a6ec8f4a3e38bdd7/BOWIE_2000-1250x1250.jpg" /> <img width="1250" height="1250" width_o="1250" height_o="1250" data-src="https://freight.cargo.site/t/original/i/da1c763bd7d62ff1899a88708a10afcf4e669a82873636af2922db8114d990c4/HeavySeas-1250x1250.jpg" data-mid="10854214" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/da1c763bd7d62ff1899a88708a10afcf4e669a82873636af2922db8114d990c4/HeavySeas-1250x1250.jpg" /> <img width="2000" height="1331" width_o="2000" height_o="1331" data-src="https://freight.cargo.site/t/original/i/486af1354867cb6a9a80f8b5562776de612eb0ccb4a3e918cc49cefffac8f289/MondayBlues-2K.jpg" data-mid="10884897" border="0" src="https://freight.cargo.site/w/1000/i/486af1354867cb6a9a80f8b5562776de612eb0ccb4a3e918cc49cefffac8f289/MondayBlues-2K.jpg" /> Stick With It! Published by Union Square &amp; CoPeel, Place, Repeat! A book that captures the optimism and positivity of Friends of Type and turns it into a sticky experience. &nbsp; <img width="2523" height="3248" width_o="2523" height_o="3248" data-src="https://freight.cargo.site/t/original/i/54248e0946c28fbc21ced7fa7f081e1a7813b231bdb26a225a340e2dc650de68/StickWithIt_Cover.jpg" data-mid="235371067" border="0" data-scale="99" src="https://freight.cargo.site/w/1000/i/54248e0946c28fbc21ced7fa7f081e1a7813b231bdb26a225a340e2dc650de68/StickWithIt_Cover.jpg" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/bae9477edf5b68fb30c4efc6f3d2559f062acaca211859c8f869090330005d15/F6B84EB8-ABA2-4127-B19D-34A589F71048.JPG" data-mid="235371104" border="0" data-scale="83" src="https://freight.cargo.site/w/1000/i/bae9477edf5b68fb30c4efc6f3d2559f062acaca211859c8f869090330005d15/F6B84EB8-ABA2-4127-B19D-34A589F71048.JPG" /><img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/da94698dcc00e11d85c657f2892f8cfb94bf008e5fe3fb36e0e8bf323e934c78/6D58BC53-EB87-4D4D-86D0-BB7A80CA7175.JPG" data-mid="235371102" border="0" data-scale="83" src="https://freight.cargo.site/w/1000/i/da94698dcc00e11d85c657f2892f8cfb94bf008e5fe3fb36e0e8bf323e934c78/6D58BC53-EB87-4D4D-86D0-BB7A80CA7175.JPG" /><img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/ce7161ff1b9295c20a26fa98008ea3ca9de1463881485d7f40c4f2b3a599326a/B39C04B2-95F5-402D-97A0-B783027E5224.JPG" data-mid="235371180" border="0" data-scale="83" src="https://freight.cargo.site/w/1000/i/ce7161ff1b9295c20a26fa98008ea3ca9de1463881485d7f40c4f2b3a599326a/B39C04B2-95F5-402D-97A0-B783027E5224.JPG" /> Yes! Hooray! The Best! Published by Union Square &amp; CoA boxset of 12 notecards with 4 designs that cover gratitude, a birthday celebration, affirmation, and an overall expression of joy. <img width="3318" height="1953" width_o="3318" height_o="1953" data-src="https://freight.cargo.site/t/original/i/a2fcb40c5465c0e91b9f798338090c52755d95e0d8dfac60c9b4451222021ed5/FOT_YesHooray_notecardbox.jpg" data-mid="235370416" border="0" src="https://freight.cargo.site/w/1000/i/a2fcb40c5465c0e91b9f798338090c52755d95e0d8dfac60c9b4451222021ed5/FOT_YesHooray_notecardbox.jpg" /> Keep Fresh Stay Rad Published by Princeton Architecutal PressA physical incarnation of the website, that turns 100 posts into postcards. The collection of postcards are subdivided into categories for a variety of occasions and also includes is a zine ‘Adventures in Type &amp; Lettering’ which shares our process and inspirations for the posts. <img width="2000" height="1097" width_o="2000" height_o="1097" data-src="https://freight.cargo.site/t/original/i/9130b305237912aa9670abea03e6e46a8a9b413569cf600af4c0933f9fbc4e46/FOT_box_open.jpg" data-mid="235370854" border="0" src="https://freight.cargo.site/w/1000/i/9130b305237912aa9670abea03e6e46a8a9b413569cf600af4c0933f9fbc4e46/FOT_box_open.jpg" /><img width="2000" height="1024" width_o="2000" height_o="1024" data-src="https://freight.cargo.site/t/original/i/3b35dd017c6a2eb695fbe3db59659da88d3e0b0eadd55c88b05c5348c9a0a212/FOT_box_zine.png" data-mid="235370415" border="0" src="https://freight.cargo.site/w/1000/i/3b35dd017c6a2eb695fbe3db59659da88d3e0b0eadd55c88b05c5348c9a0a212/FOT_box_zine.png" /> Let’s Go Letter Hunting Published by Princeton Architecutal PressLetter hunting, type spotting, font finding, a journal to capture and record those letter forms found in the wild.&nbsp; <img width="2000" height="1426" width_o="2000" height_o="1426" data-src="https://freight.cargo.site/t/original/i/b56327692d422acc16df2e88b7e83e6a4a6bcb599cc5090cefd3479ab8dc5235/FOT_letterhunting_front.jpg" data-mid="235370644" border="0" src="https://freight.cargo.site/w/1000/i/b56327692d422acc16df2e88b7e83e6a4a6bcb599cc5090cefd3479ab8dc5235/FOT_letterhunting_front.jpg" /> <img width="2000" height="661" width_o="2000" height_o="661" data-src="https://freight.cargo.site/t/original/i/f793d739878730da2badc707b478d935e78e1f3b895faa7b11386bb5d99d2d6c/FOT_letterhunting_details.JPG" data-mid="235370650" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/f793d739878730da2badc707b478d935e78e1f3b895faa7b11386bb5d99d2d6c/FOT_letterhunting_details.JPG" /><img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/23464939c389587fb663e9b8bc984efffbc363cc2584942f3aac5fce73d724d0/FOT_letterhunting_open.jpg" data-mid="235370646" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/23464939c389587fb663e9b8bc984efffbc363cc2584942f3aac5fce73d724d0/FOT_letterhunting_open.jpg" /> <img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/39e4ff8b144308bce98260736deade6e03e75c7b7c5f89f899fd1286644c21e2/FOT_letterhunting_Terms.jpg" data-mid="235370647" border="0" data-scale="96" src="https://freight.cargo.site/w/1000/i/39e4ff8b144308bce98260736deade6e03e75c7b7c5f89f899fd1286644c21e2/FOT_letterhunting_Terms.jpg" />